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Digital Marketing Data Architect (12 months)

  1. Marketing & Innovation
  2. Full-time

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Crawley, England, United Kingdom

The Data Architect will design and implement a scalable, flexible data architecture to advance Rentokil Initial's digital marketing analytics and insights capabilities. This role is critical for overcoming current data integration challenges and creating a unified framework that supports consistent, reliable reporting across multiple regions and channels.

Working within the Google Cloud Platform (GCP), the Data Architect will establish a strong data foundation that accelerates the organisation’s journey towards greater data maturity, enabling actionable insights and improved marketing performance globally.

Key Responsibilities

● Scalable Data Architecture Development

○ Design and implement a future-proof data architecture within GCP, supporting the integration of diverse global marketing data sources (e.g., paid search, CRM, social media)

○ Ensure the architecture accommodates evolving needs, including new channels, regions, and data sets.

● Unified Data Model Development:

○ Develop a consistent data model for cross-channel marketing analytics, ensuring compatibility with platforms such as GA4, CRM, and digital marketing.

○ Maintain a robust framework for global and regional reporting.

● Data Integration and ETL Optimisation:

○ Design and manage ETL pipelines using GCP tools (e.g., Dataflow, Cloud Composer) to automate and optimise data ingestion from marketing platforms.

○ Ensure seamless and efficient data flow into analytics environments.

● Collaboration with Analytics and Implementation Teams:

○ Partner with Digital Analytics, Tracking Implementation, and Data Quality teams to align data architecture with business needs.

○ Support stakeholders by enabling access to high-quality, actionable data.

● Data Quality and Governance:

○ Work with the Data Quality Engineer to implement data governance practices, ensuring consistency, accuracy, and compliance with GDPR, CCPA and other regional regulations.

○ Establish and document clear data standards and integration processes.

Requirements:

● Experience: Minimum 5 years in data architecture or engineering, ideally in digital marketing data environments with complex, multi-channel data sources.

● Technical Proficiency:

○ Expertise in GCP tools (BigQuery, Cloud Storage, Dataflow, and Cloud Composer) for scalable data architecture.

○ Strong knowledge of ETL processes and data pipeline optimisation.

○ Experience in unified data modelling for cross-channel marketing analytics.

○ Familiarity with Google Analytics 4, CRM data sources, and major marketing platforms (e.g., Facebook, LinkedIn, Salesforce) and integrating these within GCP.

● Compliance and Governance

○ Strong understanding of GDPR and data security best practices.

● Education and Certification:

○ Bachelor’s degree in Computer Science, Information Systems, Marketing Analytics, or a related field (or equivalent experience). Google Cloud certifications (e.g., Professional Data Engineer, Professional Cloud Architect) are desirable but not

essential.

Benefits:

  • Competitive salary and bonus scheme
  • Hybrid working
  • Rentokil Initial Reward Scheme
  • 23 days holiday, plus 8 bank holidays
  • Employee Assistance Programme
  • Death in service benefit
  • Healthcare
  • Free parking

At Rentokil Initial, our customers and colleagues represent diverse backgrounds and experiences. We take pride in being an equal opportunity employer, actively encouraging applications from individuals from all walks of life. Our belief is that everyone irrespective of age, gender, gender identity, gender expression, ethnicity, sexual orientation, disabilities, religion, or beliefs, has the potential to thrive and contribute.

 

We embrace the differences that make each of our colleagues unique, fostering an inclusive environment where everyone can be their authentic selves and feel a sense of belonging. To ensure that your journey with us is accessible if you have any individual requirements we invite you to communicate any specific needs or preferences you may have during any stage of the recruitment process. Our team is available to support you; feel free to reach out to (joanna.sharpe@rentokil-initial.com) if you need anything


Be Yourself in Your Application! At Rentokil Initial, we value innovation, but we want to see the real you! While AI can help with structure and grammar, make sure your application shows your true passion and understanding of the role. A personal touch will help you stand out

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